{"title":"U\/1ST","description":"\u003cp\u003eDiscover U\/1ST, the new Spanish makeup brand created with innovative formulas in Italy, designed to care for and enhance your skin. This fresh approach to makeup combines active ingredients such as peptides, vitamin C, retinol, hyaluronic acid, and hemp oil, promoting individual beauty and allowing us to express our unique identity. U\/1ST focuses on skincare, offering products that provide a natural look while treating and nourishing the skin—ideal for those seeking to soften the aging process and achieve a fresh, rejuvenated appearance.\u003c\/p\u003e","products":[{"product_id":"multiactive-advanced-lip-serum-carmen-u-1st","title":"Multiactive Advanced Lip Serum Carmen U\/1ST","description":"RED LIPSTICK WITH RETINOL AND HYALURONIC ACID\u003cbr\u003e\u003cul\u003e\n\n\u003cbr\u003e\u003cli\u003e 3 g\u003c\/li\u003e\n\n\u003cbr\u003e\n\n\u003c\/ul\u003e\n\u003cbr\u003e This lip balm \u003cb\u003e, enriched\u003c\/b\u003e with retinol and hyaluronic acid, offers a red tint with a semi-matte finish. Designed to combat aging, it provides color, nourishment, and intense hydration.\u003cbr\u003e\u003cbr\u003e Dermatologically tested. Vegan. Made in Italy.","brand":"vendor-unknown","offers":[{"title":"Default Title","offer_id":56767565070684,"sku":"'8436037793547","price":24.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0976\/6486\/0508\/files\/multiactiveadvanced_lipserum_carmen-6.webp?v=1771460673"},{"product_id":"multiactive-advanced-lip-serum-gloria-u-1st","title":"Multiactive Advanced Lip Serum Gloria U\/1ST","description":"PINK LIPSTICK WITH RETINOL AND HYALURONIC ACID\u003cbr\u003e\u003cul\u003e\n\n\u003cbr\u003e\u003cli\u003e 3 g\u003c\/li\u003e\n\n\u003cbr\u003e\n\n\u003c\/ul\u003e\n\u003cbr\u003e Lip balm with retinol and hyaluronic acid, in a pink tint with a glossy finish. It offers anti-aging properties, adds color, and deeply nourishes and hydrates.\u003cbr\u003e\u003cbr\u003e Dermatologically tested. Vegan. Made in Italy.","brand":"vendor-unknown","offers":[{"title":"Default Title","offer_id":56767565201756,"sku":"'8436037793554","price":24.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0976\/6486\/0508\/files\/multiactiveadvanced_lipserum_gloria-5.webp?v=1771460706"},{"product_id":"multiactive-advanced-lip-serum-you-u-1st","title":"Multiactive Advanced Lip Serum You U\/1ST","description":"Lip gloss effect with retinol and hyaluronic acid.\u003cbr\u003e\u003cul\u003e\n\n\u003cbr\u003e\u003cli\u003e 3 g\u003c\/li\u003e\n\n\u003cbr\u003e\n\n\u003c\/ul\u003e \u003cbr\u003eThis lip balm combines retinol and hyaluronic acid to nourish and hydrate, offering a glossy, colorless finish. Its anti-aging formula enhances the natural appearance of your lips, leaving them soft and rejuvenated.","brand":"vendor-unknown","offers":[{"title":"Default Title","offer_id":56767565267292,"sku":"'8436037793561","price":22.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0976\/6486\/0508\/files\/multiactiveadvanced_lipserum_you-6.webp?v=1771460734"},{"product_id":"multiactive-concealer-u-1st","title":"Multiactive concealer U\/1ST","description":"Illuminating and correcting cream enriched with caffeine\u003cbr\u003e\u003cul\u003e\n\n\u003cbr\u003e\u003cli\u003e 12 ml\u003c\/li\u003e\n\n\u003cbr\u003e\n\n\u003c\/ul\u003e\n\u003cbr\u003e Highlighter and concealer enriched with caffeine that offers anti-aging effect, illumination, blurring and hydration for a perfect finish.","brand":"vendor-unknown","offers":[{"title":"Default Title","offer_id":56767565365596,"sku":"8436037793523","price":24.0,"currency_code":"EUR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0976\/6486\/0508\/files\/multiactive_brighteningconcealer-5-1.webp?v=1771460767"},{"product_id":"multiactive-eyelash-serum-u-1st","title":"Multiactive Eyelash Serum U\/1ST","description":"Eyelash serum with peptides\u003cbr\u003e \u003cbr\u003e\u003ca href=\"https:\/\/stg-beldonbeauty-devbeldon.kinsta.cloud\/etiqueta-producto\/u-1st\/\"\u003eU\/1ST\u003c\/a\u003e 's \u003cstrong\u003eMultiactive Eyelash\u003c\/strong\u003e Serum, enriched with peptides, promises to strengthen, volumize, and lengthen your lashes. Intensive care to beautify and revitalize your lashes every day.","brand":"vendor-unknown","offers":[{"title":"Default Title","offer_id":56767565463900,"sku":"'8436037793578","price":46.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0976\/6486\/0508\/files\/multiactive_eyelashserum-5.webp?v=1771460462"},{"product_id":"multiactive-serum-blush-u-1st","title":"Multiactive Serum Blush U\/1ST","description":"CREAM BLUSH FOR CHEEKS AND LIPS\u003cbr\u003e\u003cul\u003e\n\n\u003cbr\u003e\u003cli\u003e 12 ml\u003c\/li\u003e\n\n\u003cbr\u003e\n\n\u003c\/ul\u003e\n\u003cbr\u003e Multi-functional cream blush, ideal for enhancing both cheeks and lips. Enriched with lapacho oil, caffeine, and vitamin E, its creamy formula revitalizes, hydrates, and illuminates your skin, allowing for smooth application with buildable coverage.","brand":"vendor-unknown","offers":[{"title":"Default Title","offer_id":56767565529436,"sku":"8436037793530","price":26.0,"currency_code":"EUR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0976\/6486\/0508\/files\/multiactive_serumblush-4-1.webp?v=1771460491"},{"product_id":"multiactive-serum-cleanser-u-1st","title":"Multiactive Serum Cleanser U\/1ST","description":"CLEANSING BALM AND MAKEUP REMOVER\u003cbr\u003e\u003cul\u003e\n\n\u003cbr\u003e\u003cli\u003e 150 ml\u003c\/li\u003e\n\n\u003cbr\u003e\n\n\u003c\/ul\u003e\n\u003cbr\u003e Enriched with squalene and vitamin E, this cleansing balm gently removes makeup, nourishing and softening the skin of the face, lips and eyes, with a pleasant fragrance.\u003cbr\u003e\u003cbr\u003e","brand":"vendor-unknown","offers":[{"title":"Default Title","offer_id":56767565726044,"sku":"8436037793479","price":36.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0976\/6486\/0508\/files\/multiactive_serumcleanser-5.webp?v=1771460551"},{"product_id":"multiactive-serum-foundation-u-1st","title":"Multiactive Serum Foundation U\/1ST","description":"COLORED SERUM\u003cbr\u003e\u003cul\u003e\n\n\u003cbr\u003e\u003cli\u003e 30 ml\u003c\/li\u003e\n\n\u003cbr\u003e\n\n\u003c\/ul\u003e\n\u003cbr\u003e Makeup base enriched with vitamin C and copper peptides, promotes luminous and even skin while hydrating and softening, with a natural and adaptable finish.\u003cbr\u003e\u003cbr\u003e\u003cbr\u003e\u003cbr\u003e","brand":"vendor-unknown","offers":[{"title":"1","offer_id":56767565791580,"sku":"8436037793486","price":44.0,"currency_code":"EUR","in_stock":true},{"title":"2","offer_id":56767565824348,"sku":"8436037793493","price":44.0,"currency_code":"EUR","in_stock":false},{"title":"3","offer_id":56767565857116,"sku":"8436037793509","price":44.0,"currency_code":"EUR","in_stock":false},{"title":"4","offer_id":56767565889884,"sku":"8436037793516","price":44.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0976\/6486\/0508\/files\/multiactive-serum-foundation-u1st-1.webp?v=1771460580"},{"product_id":"multiactive-treatment-black-mascara-u-1st","title":"Multiactive Treatment Black Mascara U\/1ST","description":"Lifting effect mascara.\u003cbr\u003e\u003cul\u003e\n\n\u003cbr\u003e\u003cli\u003e 9 ml\u003c\/li\u003e\n\n\u003cbr\u003e\n\n\u003c\/ul\u003e\n\u003cbr\u003e The U\/1ST mascara offers a lifting effect with buildable volume, while nourishing and strengthening thanks to its formula with argan oil, castor oil and peptides, for a defined and long-lasting look.\u003cbr\u003e\u003cbr\u003e\u003cbr\u003e\u003cbr\u003e\u003cbr\u003e\u003cbr\u003e\u003cbr\u003e\u003cbr\u003e","brand":"vendor-unknown","offers":[{"title":"Default Title","offer_id":56767565988188,"sku":"8436037793592","price":28.0,"currency_code":"EUR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0976\/6486\/0508\/files\/multiactivetreatment_blackmascara-5.webp?v=1771460624"},{"product_id":"multiactive-treatment-transparent-mascara-u-1st","title":"Multiactive Treatment Transparent Mascara U\/1ST","description":"Clear mascara.\u003cbr\u003e\u003cul\u003e\n\n\u003cbr\u003e\u003cli\u003e 10 g\u003c\/li\u003e\n\n\u003cbr\u003e\n\n\u003c\/ul\u003e\n\u003cbr\u003e Define, strengthen and hydrate eyelashes with a formula enriched with peptides and plant-based active ingredients, enhancing their natural beauty with a subtle and caring finish.","brand":"vendor-unknown","offers":[{"title":"Default Title","offer_id":56767566086492,"sku":"8436037793585","price":28.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0976\/6486\/0508\/files\/multiactivetreatment_transparentmascara-4.webp?v=1771460594"}],"url":"https:\/\/www.beldonbeauty.com\/en\/collections\/u-1st.oembed","provider":"Beldon Beauty","version":"1.0","type":"link"}